Helping mums in marketing agencies figure out their next career move after having children so they can find work that actually fits their life.

Are you:

Exhausted by the constant juggle between client demands and family responsibilities?
Feeling disconnected from work that once energised you, but uncertain about what needs to change?
Noticing your confidence slowly draining as you question whether you still belong in agency life?
Watching colleagues progress while you feel caught between agency expectations and motherhood?
Lying awake at 3am, lost in endless career pros and cons with no clear direction?

You are not alone.

Do you want to:

Quieten those 3am career thoughts that leave you feeling lost and exhausted?
Reconnect with what truly matters to you now as a parent, not who you were before children?
Regain confidence by rediscovering your core strengths and unique skills?
Stop second-guessing yourself and start making progress through small, achievable steps?
Design a career direction that genuinely fits around your current family life?

I understand.

I've been exactly where you are - questioning everything about my career after returning to agency life as a new mum. I know how draining it feels to be stuck in that place of not knowing. But I also know you can find your way forward through small steps and the right support. That's exactly why I now help other mums in marketing agencies figure out their next career move.

Let's chat

Working together

Getting from "I don't know what to do" to "I know what's next" takes time. But you don't have to figure it out alone.

Working together, we'll move through three key phases:

Reflect

Uncover who you are now and what you truly need from your work to be satisfied and motivated.
Create your personal inventory: values, strengths and what makes you feel fulfilled.
Develop your professional inventory: favourite skills, motivations and ideal working environment.
Gain clarity on what's really not working in your current role (often beyond the obvious).

Reimagine

Explore new career possibilities with curiosity and openness.
Build your "Career curiosities" folder with potential directions that spark your interest.
Explore options that align with who you are now, not who you were before children.
Focus on possibilities that fit your life today without requiring dramatic overnight changes.

Create

Investigate your strongest possibilities in detail.
Break down your vision into a clear roadmap that feels both exciting and achievable.
Focus on small, manageable steps that fit into your already busy life.
Keep moving forward even when doubts creep in.

The Way Forward

Think of it as having someone in your corner who understands both the agency world and the realities of being a working mum. Someone who'll help you move from endless thinking to actually making changes that stick, using the same test-and-learn approach you use with client campaigns.

It starts with a free 30-minute discovery call. You tell me what's going on, ask any questions and we'll see if working together feels right.

Ready to turn those 3am career worries into clear next steps?

Discover The Way Forward: a 12-session programme for mums in marketing agencies who need a new career direction.

Let's chat

About me

Hi, I'm Charlotte

I spent 15 years in marketing and events across agency and client-side roles. Like many of you, my biggest challenges came when trying to balance agency life with motherhood. After making two career pivots since I've had children, I now help other mums in marketing agencies navigate this transition with clarity and confidence.

I know:

That gut feeling that your agency role isn't quite right anymore
The frustration of being treated differently at work since becoming a mum
The mental load of juggling client deadlines with childcare logistics
The pressure of making big career decisions when you've got a mortgage and childcare costs
Those 3am moments when you wonder if you're the only one feeling this way

I also know:

You can move beyond endless analysis to taking practical action steps
Those constant doubts don't have to be running the show
Making a change isn't as scary as staying stuck
You already have all the skills to make this happen
Work can feel energising again - really

Curious to find out more?

Let's chat

Wondering if I could help? Let's talk about where you are in your agency career and where you want to be.

No pressure - just an honest conversation about turning those 3am thoughts into clear next steps and figuring out whether working together makes sense.

Pick a time below that works for you.

Testimonials

"As a mum, Charlotte gets the juggles of life and work and how becoming a parent can change so much. She champions clients to find their best self and her sessions leave you feeling lighter, brighter and more energised."

- Becky -

"Charlotte offered me a safe space where I felt comfortable sharing my thoughts without being judged. Charlotte truly listens, and by doing that, gives space for deep reflection and verbal processing. My sessions with her have been very useful and I always left my sessions feeling calmer, with a clearer mind."

- Nina -

"Charlotte is such a great, intuitive coach. She's helped me gain perspective and finally work on both business problems and some personal challenges that I've been ignoring for too long. My sessions with her were always eye opening, and still felt light and positive."

- Sarah -

Blog

Practical insights to help you navigate your career transition with confidence.

The default parent trap (and how to escape it)

July 2025

I'm writing this with a very long list next to me. Not just any list - the epic end-of-term saga that's been living in my head for weeks now. SATs prep for my daughter, her secondary school transition day, the PGL residential trip (first time away for four nights without family - gulp), sports day, multiple birthday parties, camping for my son, summer activity bookings, end-of-year shows, teacher present collections...

The 2-minute exercise that reminds you who you are beyond mum and work

June 2025

Do you ever catch yourself in the mirror and think "Who is this person?" Not physically - though the tiredness is real - but that deeper sense of not quite recognising yourself anymore. That feeling that somewhere between becoming a mum and trying to keep up with work demands, the person you used to be has gotten a bit lost....

5 success questions every marketing mum needs to answer

May 2025

It's 3am. You're awake again, mind racing between tomorrow's client presentation and the school trip form you forgot to sign. This is your moment of truth. When the house is quiet and it's just you and your thoughts, what does success actually mean?...

The 3am career crisis: breaking free from digital overwhelm

April 2025

Have you ever had that moment? It's nearly midnight, and there you are, scrolling through yet another LinkedIn post about career pivots, or adding the fifth career change book to your Amazon basket, thinking "I'll read this when I find the time."...

You've changed since having children. Does your career still fit?

January 2025

You used to know exactly what success looked like. Your marketing career was going well, projects were delivered on time, clients were (mostly) happy, and there was some clarity to your upward trajectory, which felt reassuring...

That cold cup of tea? It's trying to tell you something...

December 2024

You know that familiar scene: it's 9pm, you've finally got the kids to sleep, and you're catching up on emails while simultaneously thinking about tomorrow's client presentation and the mounting pile of laundry. Your cup of tea went cold hours ago, and you can't remember the last time you took a proper lunch break...

The myth of work-life balance

November 2024

As working mothers, you've likely heard the concept of "work-life balance." The implication is that we should be able to compartmentalise our professional and personal lives, dedicating a certain number of hours per day to each area. As a result, it should be feasible to "have it all" - a thriving career, a happy family life, and time for self-care...

New perspectives: how motherhood might reshape your career path

October 2024

As a mum working in marketing, you might find yourself at a crossroads, thinking about a career change more seriously than ever before. If you're experiencing this, you're not alone. Many mothers working in this fast-paced industry find themselves reassessing their professional paths after having children...

Free resources

Tools to help you start making progress right away:

The mental load toolkit for working mums

Constantly tracking everything in your head? Always the one remembering appointments, forms and school events? This toolkit helps you see what you're mentally juggling and start redistributing the load.

Download Now

The "Who am I now?" guide

Feeling lost at work since having kids? This simple guide helps you figure out who you are now and what you actually want from your career.

Download Now

The 5 biggest mistakes working mums make when changing careers

Stuck in endless career pros and cons lists? This free guide reveals the 5 biggest mistakes working mums make when considering a career change - and exactly how to avoid them.

Download Now

Accreditations

Privacy Policy

Cookie Policy

Cookie Preferences